Founding Member
The Retail Coalition
A Winning Combination
Trefor Hales
    Career Summary

    Trefor Hales is a seasoned retail
    executive, serving as European Director
    of Business Strategy Group Inc.  He has
more than 35 years of retail operations experience in
the UK with the main operating subsidiary of J
Sainsbury PLC.  
                
Before retiring from Sainsbury’s in 2001, he had group
responsibility for retail operations, systems and
innovation. During this time he took the lead role in
establishing three international information share
groups, with chains such as Wegmans, Ukrops and H.
E. Butt (America); Coles Myer(Australia); Delhaize
(Belgium); KF (Sweden); and Pick ‘n Pay (South
Africa).

Experience

During his career, Mr. Hales rose from the ranks as a
store employee to hold management positions at the
store, district and regional level.  He also has been
responsible for establishing and leading J Sainsbury’s
Business Continuity Planning group to handle all
operational aspects of risk management.  His core
expertise is in grocery and FMCG retailing and he has
a strong focus on excellence in customer service.  His
executive responsibilities have also included a
significant level of strategic change management and
as a leader in Total Quality initiatives.  

As a consultant, he has advised leading grocery and
speciality retail organizations in Europe and North
America, such as the Food Marketing Institute (U.S);
Esselunga (Portugal); Canadian Tire, (Canada);
Somerfield, The Co-Op and Homebase (UK); and Pick
‘n Pay (South Africa). He has led a number of global
best practice tours for clients, and was recently by
two global technology corporations to provide
leadership (on an advisory basis) to retail industry IT
innovation programmes.

He is a Master Member of the Institute of Grocery
Distribution.
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Founding Member
The BSG Retail Coalition
Retail Optimization Specialists